4 ms·
That particular example does not seem too bad. I personally would have just assumed the ad to be yet another random lock screen image. Which I like for the mos
by nikbackm 11y ago
That particular example does not seem too bad.
I personally would have just assumed the ad to be yet another random lock screen image. Which I like for the most part.
- Negitivefrags 11y agoThank you for being the only one in this thread not in an unreasonable panic. It's a very attractive piece of high quality concept art. It doesn't even have a logo. Is it for a game that they sell? Yes. But come on. This is one of the least invasive advertisements I've ever seen.
- Coincoin 11y agoYeah, by the author's standard, any nice picture would be an ad for the photographer. Pretty picture of a New Zeeland countryside? Ad for NZ tourism office. Pretty picture of a data center chockfull of network equipment and mainframes? Ad for IBM and Cisco. Microsoft have been doing that since Bing, show a pretty interesting picture with a little icon to know where that picture is from. It just happens that one is from a game. People are so tired of obnoxious and disgusting ads that they tend to forget why they hate obnoxious and disgusting ads; because they are obnoxious and disgusting. Then they go on an irrational crusade about every picture, awesome viral video, mystery public campaign just because it originates from a corporation.
- niftich 11y agoThis is about as tasteful as they could've gotten and I applaud them for their choice. It's visually appealing concept art showing a cool setting, and it's completely devoid of logos and obtrusive indicators of brand. It doesn't say "TOMB RAIDER" in the corner. There is a call-to-action, but it's absolutely tiny, and takes you to their Store app, not some sketchy website. This is product placement at it's best, really. It's subtle, attention-catching on its artistic merits, and stays out of your way if you're uninterested. I'll even go as far as suggest that this is exactly the kind of advertising I'd prefer, if we must have advertising (that point can be debated).