Content alone loads faster than loading content plus ads. Making one DNS request is faster than making several, including ones for domains related to advertisi

Content alone loads faster than loading content plus ads. Making one DNS request is faster than making several, including ones for domains related to advertising. There are the speed gains that Google can offer and then there are ones that are under the user's control, which Google will never offer, unless they change their business model. Not requesting ads makes my user experience faster. Experiment: Disable Javascript for Google searches and what happens? Do the ads still load?