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If I were CEO of MySpace I'd embrace the demographic that still regularly uses it. Make it the "bar/pub/club" of the Internet -- Facebook is staid and stately (

If I were CEO of MySpace I'd embrace the demographic that still regularly uses it. Make it the "bar/pub/club" of the Internet -- Facebook is staid and stately (well, perhaps only compared to MySpace) while you can let loose on MySpace... you can decorate your name, your page, there's loud music and bright things everywhere, it's a party.

prawn 17y ago
On a related note, I recently had Dutch trainees working for me and the big social network for them is Hyves.nl. One thing about Hyves that worked well (from what I saw) was the ability to toggle instantly between a styled profile (not quite as idiotic as the average MySpace page, but colourful, etc) and the default template (more along the lines of Facebook).
staunch 17y ago
That sounds fine, but what does it really mean they should do? MySpace grew so large because people logged in every day to stay in touch with their friends. Now they login to Facebook. How do they convince people to start coming back to myspace.com? They have to be something. A profile you don't care about, and that none of your friends look at, is not going to cut it. It doesn't matter how exciting and party-like their site appears.
- zaidf 17y ago
  1. To find the newest bestest bands of tomorrow...today 2. To find the best parties in town tonight 3. To find insider view of upcoming Hollywood flicks and television. All huge industries. Each one of them pretty much forced their way into MySpace. And now it seems like their strategy is to kick them out--not outrightly, but by killing the culture. DO make sure when people post crazy HTML stuff it doesn't include a virus OR hurt the user's proc usage. DON'T try to kill your creative culture by making it another facebook-like UI.
  - staunch 17y ago
    Your circle of friends solve #1 and #2 better than anything else, and they're on Facebook. I'm not aware of #3 being particularly in demand. I think the verdict is in on hideous MySpace profiles: not very many people cared about them at all, and almost no one cared enough to stick around on MySpace for them.
hristov 17y ago
And what would that demographic be? Even teenagers don't use myspace any more.

prawn 17y ago

On a related note, I recently had Dutch trainees working for me and the big social network for them is Hyves.nl. One thing about Hyves that worked well (from what I saw) was the ability to toggle instantly between a styled profile (not quite as idiotic as the average MySpace page, but colourful, etc) and the default template (more along the lines of Facebook).

staunch 17y ago

That sounds fine, but what does it really mean they should do? MySpace grew so large because people logged in every day to stay in touch with their friends. Now they login to Facebook. How do they convince people to start coming back to myspace.com? They have to be something. A profile you don't care about, and that none of your friends look at, is not going to cut it. It doesn't matter how exciting and party-like their site appears.

zaidf 17y ago
1. To find the newest bestest bands of tomorrow...today 2. To find the best parties in town tonight 3. To find insider view of upcoming Hollywood flicks and television. All huge industries. Each one of them pretty much forced their way into MySpace. And now it seems like their strategy is to kick them out--not outrightly, but by killing the culture. DO make sure when people post crazy HTML stuff it doesn't include a virus OR hurt the user's proc usage. DON'T try to kill your creative culture by making it another facebook-like UI.
- staunch 17y ago
  Your circle of friends solve #1 and #2 better than anything else, and they're on Facebook. I'm not aware of #3 being particularly in demand. I think the verdict is in on hideous MySpace profiles: not very many people cared about them at all, and almost no one cared enough to stick around on MySpace for them.

hristov 17y ago

And what would that demographic be? Even teenagers don't use myspace any more.