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What precisely was not true from my post? Alcohol has a huge industry behind it in the USA. And who bought Budweiser-creator Anheiser-Busch, one of the USA's
by karmelapple 11y ago
What precisely was not true from my post?
Alcohol has a huge industry behind it in the USA.
And who bought Budweiser-creator Anheiser-Busch, one of the USA's largest beer companies? InBev, based in Belgium.
Alcohol consumption per capita is higher in plenty of countries in Europe compared to the USA:
https://en.m.wikipedia.org/wiki/List_of_countries_by_alcohol_consumption_per_capita https://en.m.wikipedia.org/wiki/List_of_countries_by_alcohol...
Although I can't find numbers on international marketing expenditures for alcohol, personal experience informs me that most pubs in Germany, and plenty in Ireland and Austria, have a sign from a beer company hanging outside the front. That's actually something the USA doesn't have; neon signs are in some pubs' windows, but not every single one like I'd see in Germany. That sign outside the bar is most definitely marketing, even if it's less glitzy than American alcohol TV ads.
I then asked a question about why, and you answered - thank you! I didn't know alcohol ads (do you mean on tv, in print, on the radio, online...?) were banned in the Netherlands.
I also must ask for clarification: because I can't sense the tone with which yore typing these words, it seems like you're using the word naive in a way that suggests you are simply disappointed that the USA is not behaving like your country. Am I interpreting that correctly?
Americans do think big when it comes to business... as do many other countries. The Forbes international 500 [1] has companies from all over, and the USA does not dominate. In fact, the Netherlands shares the number 3 slot with the UK. I hope you don't naively think businesses want less success outside the USA; they may want less growth, though, but the Forbes top 10 global would seem to say otherwise.
Ambition for business is everywhere in the world, although the USA does indeed have its share of large companies.
[1] https://en.m.wikipedia.org/wiki/Fortune_Global_500 https://en.m.wikipedia.org/wiki/Fortune_Global_500