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I disagree in that this channels a (perhaps irrational) human behavior - the desire to click a button just to be able to click it. Present a button to someone i
by Artifex 17y ago
I disagree in that this channels a (perhaps irrational) human behavior - the desire to click a button just to be able to click it. Present a button to someone in a clean layout without much clutter, and they are going to want to press it. And given Sunde's pseudo-internet-rockstar-type status, this could very well take off.
- ivankirigin 17y agoPeople aren't compeled with the presence of a paypal button, to click it and give money. That's because money is a cognitive barrier. People don't want to spend anything unless they have to.
- Artifex 17y agoAgreed, money typically is a cognitive barrier - but remember we're talking micropayments, and the internet is a BIIIIG place. I think that works in favor of overcoming that barrier. And maybe, just maybe, the paypal button is out of date. Paypal buttons are little more than a dressed-up hyperlink from 1996 that will take you to a form with stuff to fill out and even more buttons to press (no novelty, redundancy, paperwork, etc). It's also a solitary activity. This is inviting in that you get to see a count displayed from people who have already clicked it (much like the digg button), and invites you to participate in that community. I think that community force is a very strong thing that has yet to be tapped in to. Who I see this working really well for at the Seth Godin-types, where they have really developed a whole tribe of followers who hang on to their (and truly benefit from) every word. These people will want to participate in their online community, and this will be a very tangible and easy way for them to do so.
- ivankirigin 17y agoActually Seth Godin explicitly doesn't want this kind of donation tool. His blog is a tribe he cultivates to sell books. Believe me, I know about this one. Also, micropayments make it worse. You'll get the same dropoff for $0.05 as you would for $5. Again, I know from data. Making the amounts small just means you get less revenue. http://redeye.firstround.com/2007/03/the_first_penny.html http://redeye.firstround.com/2007/03/the_first_penny.html
- patio11 17y agoI don't know if the data you are looking at are proprietary or not, but I would sincerely love if there were published numbers that I could point people to when I tell them what you are telling them right now.
- ivankirigin 17y agoThis is the data from http://tipjoy.com http://tipjoy.com and no I haven no plans to open it up.
- joeyh 17y agoBut clicking a Flattr button does not cost anything, it only distributes money you've already paid. I wonder what happens to your monthly payment if you don't click anything that month..
- ivankirigin 17y agoPeople won't put in money to their system.
- keltex 17y agoI think the missing piece to flattr (or maybe just the intro) is that content sites would probably paywall off their content to be available to only flattr subscribers. That way to have any access to the content, you would have to put a minimum in your flattr account (maybe $15/month?). Then you could get access to this premium content and choose to "Flattr" it if you like it. Maybe there would be different levels of flattr accounts... e.g. silver, gold, platinum at different monthly rates. And the content providers could only let gold people in one area but silver or gold people in other areas. Dunno, just a thought...