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Google Cloud interacts with the core of Google's business (web services that needs scalable data infrastructure) in a way Parse never did for Facebook.

• snissn 11y ago
  Google's core business is ads. Parse makes a lot of sense strategically for facebook, a big moat that they have built is around being your identity on the internet. Parse's platform encourages app developers to use facebook login as a core component of their apps. So even despite being ancillary to their business, they shut it down. Building a technology company around an ecosystem is potentially a lot riskier than people take it as. Especially one with a lot of proprietary bells and whistles..
  • ariwilson 11y ago
    Google's core business is providing web services and putting ads on them. That core business means Google focuses a lot on running those web services effectively, which is why they are now focusing hard on the business angle of running other people's web services. Google spends $2+B per quarter on capital expenditures; where do you think that money is going if not datacenters? Using Facebook as a default login was never core to Parse (e.g. PFUser: https://parse.com/docs/osx/api/Classes/PFUser.html https://parse.com/docs/osx/api/Classes/PFUser.html) nor is Parse nearly on the same scale as Google's investment in its datacenters / web software efficiency.
    • snissn 11y ago
      And at some point your company might decide that it's already its biggest customer for its cloud products and close it to the public.. or it might not.. but it's up for me to decide where I host :)