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Jesus, a search for business cards returns literally nothing but ads until I scroll down. Time turn ad block on for google.

by imh 11y ago

pavanky 11y ago
Here is the updated article: http://www.thesempost.com/updates-on-googles-4-adwords-ads-no-sidebar-ads-change/ http://www.thesempost.com/updates-on-googles-4-adwords-ads-n... The change is only happening to people who are searching on google to buy something. It will not affect regular queries.
- rajjalan 11y ago
  Not according to what I see. Here is a regular search for just cmdb and all I see is ads. http://imgur.com/iSHsRYB http://imgur.com/iSHsRYB
  - tyingq 11y ago
    Here's one that's pretty sad. Even the "knowledge graph" entry points to something that's bad for consumers. No honest informational results until WAY after the fold. http://i.imgur.com/LsWwvZy.jpg http://i.imgur.com/LsWwvZy.jpg
    - solaris999 11y ago
      I think that's just the nature of the query. Every single one of the first page of organic results for me is exactly the same: http://imgur.com/cypF0He http://imgur.com/cypF0He
  - kbenson 11y ago
    There seems to be a difference between a plain search for cmdb, and a search for cmdb and some other term, which makes sense to me. If searching for for just "cmdb", I think it's likely you are looking for information regarding CMDB systems, and possibly looking to purchase one (and even if not, often sales pages will do a good job of selling the main points of a product). When using an additional term, I would hazard you are generally looking for a more educational response about a specific aspect or problem, and the search results seem to reflect that with less ads. If ads are displayed more for people that are possible looking to buy something, and less for people who are not, then I think that's a net win, if done correctly. We'll see how it plays out in practice.
grahamburger 11y ago
Are the ads relevant to the search query?
- fweespeech 11y ago
  Keyword wise? Yes. Useful services I'd like to purchase? Fuck no. I'm not even bothering with !g anymore.
  - stevesearer 11y ago
    What makes them not useful services you would want to purchase and what would be your ideal search results? The companies that advertise on that query for me are Vistaprint, Moo, Staples, Uprinting and a few others. I've used both Moo (business cards) and Uprinting (Christmas cards) and found them to be great.
    - fweespeech 11y ago
      1) Visaprint [ I've never had a good experience] 2) GotPrint [ ditto ] 3) NextDayFlyers [ Never tried them but a friend has and told me they were awful. ] 4) SirSpeedy [ Never heard of them, but given how terrible their landing page looks and the fact its a Request a Quote - http://www.ppc.sirspeedy.com/printing?sfranid=SSI01470&kw=business%20cards http://www.ppc.sirspeedy.com/printing?sfranid=SSI01470&kw=bu... yeh, sorry not touching that ] After that comes the map Then VistaPrint again. Moo, Staples don't come up until I've hit page down a couple times. Uprinting is on the second page. --- DDG? Vistaprint, Gotprint (Ads) that are relatively subtle and don't consume a little over a page worth of real estate. About 50% of the places on the first page are useful results. [e.g. Uprinting is on the first page, Moo is visible without having to hit page down twice] It also includes the company which we actually got our business cards for $DayJob.
      - stevesearer 11y ago
        On the 1st page of DDG the first organic result is to Vistaprint's homepage and then later down the page is a result for Vistaprint's business cards page. Duplicate search results for Zazzle, 123print, and overnightprints as well. I understand that you've not found Google's paid results to be high quality and that they take up a lot of real estate, but they are definitely relevant and their organic results are more distilled and better than DDG. That said, I'm much more easily influenced when someone I know and trust tells me about a service they've used personally and vouched for, which was how I found Moo for business cards.
MichaelBurge 11y ago
I can see at least these reasons why someone would search that phrase: * They want to buy business cards * They want more information on what business cards are. * They want an image of a business card to use as a reference Arguably the results for business cards are actually quite relevant, since someone searching for them probably wants to buy them. Maybe Wikipedia could be up there to satisfy #2. Plus, the organic search results are essentially ads. Is the search quality actually improved by you seeing Vistaprint's organic search ad instead of their Adwords ad?
habosa 11y ago
I see the same thing for "business cards". On the other hand, a few other searches I tried ("android", "books", "facebook") returned 0 ads at all anywhere.
poooogles 11y ago
For anyone that doesn't see it; http://i.imgur.com/cPpBcq8.png http://i.imgur.com/cPpBcq8.png Circled the only real responses. I don't exactly have a low resolution monitor either. I can only imagine it's worse on an older laptop.

Jesus, a search for business cards returns literally nothing but ads until I scroll down. Time turn ad block on for google.

by imh 11y ago

Jesus, a search for business cards returns literally nothing but ads until I scroll down. Time turn ad block on for google.

pavanky 11y ago

Here is the updated article: http://www.thesempost.com/updates-on-googles-4-adwords-ads-no-sidebar-ads-change/ http://www.thesempost.com/updates-on-googles-4-adwords-ads-n... The change is only happening to people who are searching on google to buy something. It will not affect regular queries.

rajjalan 11y ago
Not according to what I see. Here is a regular search for just cmdb and all I see is ads. http://imgur.com/iSHsRYB http://imgur.com/iSHsRYB
- tyingq 11y ago
  Here's one that's pretty sad. Even the "knowledge graph" entry points to something that's bad for consumers. No honest informational results until WAY after the fold. http://i.imgur.com/LsWwvZy.jpg http://i.imgur.com/LsWwvZy.jpg
  - solaris999 11y ago
    I think that's just the nature of the query. Every single one of the first page of organic results for me is exactly the same: http://imgur.com/cypF0He http://imgur.com/cypF0He
- kbenson 11y ago
  There seems to be a difference between a plain search for cmdb, and a search for cmdb and some other term, which makes sense to me. If searching for for just "cmdb", I think it's likely you are looking for information regarding CMDB systems, and possibly looking to purchase one (and even if not, often sales pages will do a good job of selling the main points of a product). When using an additional term, I would hazard you are generally looking for a more educational response about a specific aspect or problem, and the search results seem to reflect that with less ads. If ads are displayed more for people that are possible looking to buy something, and less for people who are not, then I think that's a net win, if done correctly. We'll see how it plays out in practice.

grahamburger 11y ago

Are the ads relevant to the search query?

fweespeech 11y ago
Keyword wise? Yes. Useful services I'd like to purchase? Fuck no. I'm not even bothering with !g anymore.
- stevesearer 11y ago
  What makes them not useful services you would want to purchase and what would be your ideal search results? The companies that advertise on that query for me are Vistaprint, Moo, Staples, Uprinting and a few others. I've used both Moo (business cards) and Uprinting (Christmas cards) and found them to be great.
  - fweespeech 11y ago
    1) Visaprint [ I've never had a good experience] 2) GotPrint [ ditto ] 3) NextDayFlyers [ Never tried them but a friend has and told me they were awful. ] 4) SirSpeedy [ Never heard of them, but given how terrible their landing page looks and the fact its a Request a Quote - http://www.ppc.sirspeedy.com/printing?sfranid=SSI01470&kw=business%20cards http://www.ppc.sirspeedy.com/printing?sfranid=SSI01470&kw=bu... yeh, sorry not touching that ] After that comes the map Then VistaPrint again. Moo, Staples don't come up until I've hit page down a couple times. Uprinting is on the second page. --- DDG? Vistaprint, Gotprint (Ads) that are relatively subtle and don't consume a little over a page worth of real estate. About 50% of the places on the first page are useful results. [e.g. Uprinting is on the first page, Moo is visible without having to hit page down twice] It also includes the company which we actually got our business cards for $DayJob.
    - stevesearer 11y ago
      On the 1st page of DDG the first organic result is to Vistaprint's homepage and then later down the page is a result for Vistaprint's business cards page. Duplicate search results for Zazzle, 123print, and overnightprints as well. I understand that you've not found Google's paid results to be high quality and that they take up a lot of real estate, but they are definitely relevant and their organic results are more distilled and better than DDG. That said, I'm much more easily influenced when someone I know and trust tells me about a service they've used personally and vouched for, which was how I found Moo for business cards.

MichaelBurge 11y ago

I can see at least these reasons why someone would search that phrase: * They want to buy business cards * They want more information on what business cards are. * They want an image of a business card to use as a reference Arguably the results for business cards are actually quite relevant, since someone searching for them probably wants to buy them. Maybe Wikipedia could be up there to satisfy #2. Plus, the organic search results are essentially ads. Is the search quality actually improved by you seeing Vistaprint's organic search ad instead of their Adwords ad?

habosa 11y ago

I see the same thing for "business cards". On the other hand, a few other searches I tried ("android", "books", "facebook") returned 0 ads at all anywhere.

poooogles 11y ago

For anyone that doesn't see it; http://i.imgur.com/cPpBcq8.png http://i.imgur.com/cPpBcq8.png Circled the only real responses. I don't exactly have a low resolution monitor either. I can only imagine it's worse on an older laptop.