The advantage of having a direct-to-consumer approach is that I can see a market for non-wedding occasions, where there is no official videographer. Baby shower

The advantage of having a direct-to-consumer approach is that I can see a market for non-wedding occasions, where there is no official videographer. Baby showers, graduations, retirement parties, it wouldn't surprise me if some people even wanted it for a funeral/memorial. It's a pretty neat idea. [Edit: just thought of another one - military people posted overseas, I can see people at the family gatherings like Thanksgiving wanting to send individual video greetings]