I think Twitter is great, but I don't know how they can monetise it. Also it's for the digital literate. My older, barely literate relatives taught themselves

I think Twitter is great, but I don't know how they can monetise it. Also it's for the digital literate. My older, barely literate relatives taught themselves how to use Facebook no problem, but can't get their head around Twitter. When they start it looks empty because they don't know whom to follow, then when someone adds some followers for them it looks like a wall of noise because all the people they are following are constantly talking.