Great product idea! But I have one recommendation that I think, though it would certainly take effort, especially if your company is mostly Mac programmers, wo

Great product idea! But I have one recommendation that I think, though it would certainly take effort, especially if your company is mostly Mac programmers, would pay off bigtime. Offer hardware. Knock together an Atom-based system that comes preloaded with the software (obviously this would not be an OSX machine, a free stripped-down Linux distro would probably be a much better idea) that can be sold to the professional videographers or photographers, or even venue owners. This would open up the people that don't own Macs and, more importantly, the market of people uncomfortable with computers who wouldn't feel comfortable with investing this kind of money and importance in a software product and their computer.