I noticed a similar phenomenon many years ago in the spelling of Hezbollah. I think Hezbollah is the accepted transliteration into American English, but author

I noticed a similar phenomenon many years ago in the spelling of Hezbollah. I think Hezbollah is the accepted transliteration into American English, but authors on the far right of the domestic political spectrum distinguished themselves with increasingly distorted spelling. Hizballah being common, but to make it look more like Klingon some wackos started adding apostrophes, as in Hizb'allah. This last version was especially popular on the radically zionist blog Little Green Footballs, and was localized to such an extent that one could recognize people who had fallen into that circle by their use of that spelling. I think both of these words are dog whistles in American politics, used to subtly signal, as a kind of secret handshake, that the author and the reader are on the same side.