3 ms·
I bet a network or a studio buys them as a content platform for their content. Include some built in users too.
by SCAQTony 11y ago
I bet a network or a studio buys them as a content platform for their content. Include some built in users too.
- tptacek 11y agoSomething I feel like people miss in conversations about M&A is that companies are valued in large part against their existing revenue. A studio looking to buy Yahoo for their content platform is also buying a search provider. That search provider accounts for a full third of Yahoo's revenue! You can't just buy Yahoo and kill off search, unless you want to pay a gigantic tax for the content platform.
- deleted 11y ago[deleted]
- Xixi 11y agoIt's not rare to spin-off/resell an unwanted part of a business after an M&A, assuming the company is not up for sale by the slice in the first place. A studio could buy Yahoo for their content platform and either spin-off the search platform, more likely try to resell it to either Microsoft or Google. Of course it's easier said than done...
- Animats 11y agoYahoo hasn't been a search provider for six years. They resell Bing.
- tptacek 11y agoI chose the words "search provider" carefully. In any case, the point stands: a studio buying Yahoo almost certainly doesn't want to expend time and energy maintaining Yahoo's foothold in Internet search. But that part of their business isn't for sale independent of the search business unit.
- larrik 11y agoAre there networks or studios large enough to even consider it? Seems like Disney is one of few, and it's still doesn't make a lot of sense.
- AndrewUnmuted 11y agoViacom and CBS Corporation are two media conglomerates that I could see buying. Viacom is making a huge push for mobile and digital content delivery, and has a treasure trove of content that hasn't seen much availability on services like Netflix. CBS already owns questionable web properties via its CBSi branch (CBS Interactive, which owns CNET and other horrible properties.)