What we've done is outlined in this blog post: http://www.woobius.com/scribbles/posts/0017-construction-collaboration.html http://www.woobius.com/scribbles/post

What we've done is outlined in this blog post: http://www.woobius.com/scribbles/posts/0017-construction-collaboration.html http://www.woobius.com/scribbles/posts/0017-construction-col... Basically, make the tool so easy to adopt that it gets adopted from below, by people who are actually using it, rather than needing to be imposed from above. This obviously doesn't apply to all tools and all industries.