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So the above is obviously written through a VC lens. Through an entrepreneur's lens - who also survived the dot-com bust (at etoys.com) and has since run severa
by mmaunder 11y ago
So the above is obviously written through a VC lens. Through an entrepreneur's lens - who also survived the dot-com bust (at etoys.com) and has since run several failed and now successful businesses - I'd add the following:
The most valuable advice in this post reminds me of Marc A's awesome blog entry. Quote:
"Companies that have a retention problem usually have a winning problem. Or rather, a "not winning" problem."
http://pmarchive.com/guide_to_big_companies_part2.html http://pmarchive.com/guide_to_big_companies_part2.html
In my opinion winning is, ultimately, measured by how much cash you can generate. We stopped thinking about an exit a long time ago while in the deepest darkest part of the valley of the shadow of startup death. We were forced to do it because we ran out of money and no one cared about us. Then we started focusing completely on our customers and our income statement. As soon as we did that, amazing things started happening.
Cash, in this case and in this climate, is king. Or net income to be specific. If you're able to generate large amounts of cash and keep a lot of it, not a heck of a lot else matters. From my perspective the only problems that really remain is giving your team a great quality of life and serving your customers.
Cash takes away issues like the board bugging you, investors breathing down your neck or (worst case) wanting to play CEO, hiring problems, retention problems, funding, what business are we in problems, product problems (you're obviously killing it, so do more of that!), exec hires, issues with rebellious execs (you're killing it, so you're implicitly right) etc.
When you "go for growth" (numbers growth, not revenue) you give up all of the above and put yourself as a CEO or exec in a precarious position. Your arguments are no longer that defendable because growth means jack shit unless it generates cash or will very clearly ultimately generate cash.
Think about the CEO of Giphy who just raised something like $50M at something like a $300M valuation. It's like my wife and co-founder says: Doing that you turn a cash problem into a much bigger cash problem. I'd add that you also now have less equity and less influence. For the investors it's awesome - the biz will likely bulk up on talent and worst case will exit as a talent acquisition at $2M per engineer and the investors (who get paid first) will recover perhaps everything that way with little left over.
If I was early stage in this environment I'd do the following:
Stop dreaming about a Deus ex Machina that will reach down and save your sorry ass. Stop fantasizing about acquisitions. If you don't you're going to inadvertently turn acquirers into your target market instead of your real customers. And humans aren't good at focusing on two goals at once.
Then do absolutely everything you can to generate sustainable cash. Usually this means (if you're early stage) discovering who your customers are and what business you're in or (if you're later stage) serving the heck out of your customers and making sure that what you provide is worth more than each dollar they spend to acquire it. Then do more of that. If you're successful doing this, rather than raising money, you'll notice that the really big scary problems simply go away.
- 20years 11y agoLots of valuable stuff in this comment. It kind of deserves a post of its own. I would love to read more about your experiences. I bet a lot of entrepreneurs can learn a thing or two from them.
- mmaunder 11y agoThanks. I almost posted it on my blog instead. I really need to start blogging again. I stopped about 6 years ago because I realized that I was writing a lot of posts and doing talks and mentoring in the Seattle startup community, but I had a startup that was losing money and I had no idea what I was doing. So I didn't really have any right to try and give others advice. So I stopped doing that. The more I learn the more I realize I don't yet know - and hiring people smarter than I am tends to amplify that effect. So I still don't feel like I'm even close to being an expert - but I can share war stories, data and things that worked and did not. I'll try to get back on my blog and I might get my wife/co-founder involved. She's also been forged in the fires of startup hell and has a lot of wisdom to share I think.
- 20years 11y agoPlease post a link to your blog here when you and your wife get it going. I would love to follow your journey.
- rsp1984 11y agoGood points here but lots of questions remain: What happens when you have competition with 10x or 50x the VC funding? What happens to long-term product development when all you do is short term / small-scale improvements in order to 'better serve' your customers? What happens to your core IP advantage that may be several years now but will have disappeared after doing long stretches of "feature" developments to chase after customers?
- mmaunder 11y agoWhat happens when you have competition with 10x or 50x the VC funding? Money doesn't solve all problems. I've been in a startup that raised $250M and one that raised $55M where all innovation had stalled. Don't assume they're kicking ass because they're rich. There are plenty of professional money burners out there. But if you're faced with a competitor that has their act together (I am and they've raised 360 times what I have) you need to differentiate and move quickly. You'd be surprised the constraints that some startups operate under e.g. boards who want them to be something that you're not even if what you're doing is clearly more lucrative. Or legacy (even in startups) customers they brought on free where it would be akward or embarrasing to explain to them why they're now doing what you're doing in the way you're doing it. What happens to long-term product development when all you do is short term / small-scale improvements in order to 'better serve' your customers? Don't do that. Always play the long game. What happens to your core IP advantage that may be several years now but will have disappeared after doing long stretches of "feature" developments to chase after customers? I have no idea what you're talking about. Sounds like you've misinterpreted 'serving customers' as some kind of short sighted feature focused strategy?