The site looks neat. I get the concept. It seems very useful. At first glance, I couldn't actually get it (I didn't know what it is suppose to do). I asked so

The site looks neat. I get the concept. It seems very useful. At first glance, I couldn't actually get it (I didn't know what it is suppose to do). I asked some of my friends by looking at the landing page, if they got it at first glance. They didn't as well.