This isn't even taxation of non-market services, this is just taxation of in-kind benefits. In much the same way, if YHOO were to give BABA shares to it's share

This isn't even taxation of non-market services, this is just taxation of in-kind benefits. In much the same way, if YHOO were to give BABA shares to it's shareholders (non-market goods?), that would be subject to taxation.