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I'm glad to get insights of how people perceive cold emails, thanks. The thing with the schedule link is interesting. The tool has a schedule form that can be
by going_to_800 11y ago
I'm glad to get insights of how people perceive cold emails, thanks.
The thing with the schedule link is interesting. The tool has a schedule form that can be set as default...after the prospect clicks on the link, the schedule form will appear.
I thing it depends on the email you are getting and the timing you open the email. If you don't have a big "batch" to process, like in the middle of the day and the mail says "are you free on __ for a call or if you prefer, we can have now a 3 minutes chat" ... or something like this, I think busy people are more likely to click the chat link instead scheduling phone calls.
- nibs 11y agoWorth trying if nothing else than for the novelty. The other thing we learned with cold emails is don't even bother unless the email is so well targeted you are speaking to an actual customer problem. Obviously 100% hit rate is not the goal, but we have become more ruthless about eliminating companies on the fridges of qualifying as a lead. Lots of activity is only good if it is to genuinely qualified leads. We don't send many emails but have a very high response rate (~20-30% depending on the campaign). It helps to be in a mature market, though.