> This kind of a thing feels unethical - especially to those with an analytical mindset like a lot of programmers. But the proof is in the pudding. People (at l

> This kind of a thing feels unethical - especially to those with an analytical mindset like a lot of programmers. But the proof is in the pudding. People (at least older people in the U.S.) prefer bargain shopping to straightforward pricing. People are irrational with money. These types of unethical practices just capitalize on that fact. Getting more for less, is intrinsic to our species, regardless of being of analytical mind or not.