Actually as the article mentions, most broadcasters today are using adaptive bitrate formats like HLS and DASH, that are solving this issue by serving you a bit

Actually as the article mentions, most broadcasters today are using adaptive bitrate formats like HLS and DASH, that are solving this issue by serving you a bitrate that is low enough for you to handle. Today the major broacasters often have 6 or 7 different qualities, going from 300kbps up to 4000Mbps for HD.