I don't like the term "dark patterns" because it's not something that non-technical users will recognize. Especially in conjunction with user interfaces, dark p

I don't like the term "dark patterns" because it's not something that non-technical users will recognize. Especially in conjunction with user interfaces, dark pattern sounds like a graphic design term. Something like "deceptive user interface" is clearer and actually expresses the sliminess of the intended design. Is there catchy name for "deceptive user interface"? Also, who are the sociopaths designing and coding these deceptive user interfaces? Have they no empathy for their users?