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Why would Wired care about people that use ad blockers and never visit their site again? They're really no value to Wired so why expend resources on them? I hav
by bitmapbrother 11y ago
Why would Wired care about people that use ad blockers and never visit their site again? They're really no value to Wired so why expend resources on them? I have no problem adding Wired.com to my whitelist because I enjoy their articles.
>I don't see this ending well for any party involved.
I would get used to this. Ad blockers are relatively easy to defeat and if that 20% figure starts getting higher we'll start to see more and more sites employ these countermeasures.
- Programmatic 11y ago>Why would Wired care about people that use ad blockers and never visit their site again? They're really no value to Wired so why expend resources on them? Blocking users that use ad blockers and will never visit their site may potentially block a significant chunk of their intended audience. That audience may then share interesting articles with others who are not running ad blockers. I would assume that the cost of serving a single article to a portion of users who will not view ads may be insignificant in comparison.
- bitmapbrother 11y agoBlocking a significant chunk of their audience that doesn't pay for the content they produce, in any way, while expending their resources is of little concern to sites that make their money from advertising.