This article about how an early investor valued it is a very interesting read and might give you some insights: http://techcrunch.com/2015/10/18/can-the-past-h

This article about how an early investor valued it is a very interesting read and might give you some insights: http://techcrunch.com/2015/10/18/can-the-past-help-a-vc-predict-the-future/ http://techcrunch.com/2015/10/18/can-the-past-help-a-vc-pred... Also, they were very shrewd with their sales process. I can't recall where I read it, but they made a private pitch where they got people from all the major players, so that must have given Twitter pause.