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In general, large/luxury SUV sales has been outpacing large/luxury sedan sales for a while. Perhaps this was an artefact of a distorted market rather than true
by brc 11y ago
In general, large/luxury SUV sales has been outpacing large/luxury sedan sales for a while. Perhaps this was an artefact of a distorted market rather than true preferences. Either way, platform engineering the model s in to the model x will pay off with increased sales once it gets underway.
It's the same strategy as 5 series/x5 that bmw has, and has been exceedingly successful at.
- jfb 11y agoExcept that there's apparently a lot of bespoke engineering in the X that isn't in the S. And the X5 was built on the 7 chassis, at least initially. I don't think it shares much with the 5.