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From the advertising standpoint, it seems to me that Facebook has a database of people's job titles which is almost as good as LinkedIn's, without requiring adv
by arbuge 11y ago
From the advertising standpoint, it seems to me that Facebook has a database of people's job titles which is almost as good as LinkedIn's, without requiring advertisers to pay a minimum $2.00 per click to reach them.
- notliketherest 11y agoFrom our experience targeting job titles, LinkedIn is actually much more comprehensive than Facebook. ie targeting "Operations Directors at Company X". Facebook doesn't provide that level of granularity, and our audience sizes are much bigger on LinkedIn.
- arbuge 11y agoInteresting. Do you find $2+ cpcs justifiable? Can you really get a good ROI with that?
- notliketherest 11y agoA 50k month reoccurring revenue from a lead sourced via a $2cpc is justifiable yeah