How'd that work for pc makers? Their profit margins have shrunk from low to near-zero (>2.5%)[1] This is in contrast to Apple who has had healthy margins and ha

How'd that work for pc makers? Their profit margins have shrunk from low to near-zero (>2.5%)[1] This is in contrast to Apple who has had healthy margins and have consistently improved market share nearly the last decade.[2] In the electronics business, unless you are significantly differentiated there there isn't much customer loyalty to be had. [1]http://www.theguardian.com/technology/2014/jan/09/pc-value-trap-windows-chrome-hp-dell-lenovo-asus-acer http://www.theguardian.com/technology/2014/jan/09/pc-value-t... [2]http://recode.net/2014/11/06/mac-hits-market-share-milestone-in-u-s-what-post-pc-era/ http://recode.net/2014/11/06/mac-hits-market-share-milestone...