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Hah, that's pretty mild compared to some of the things I've seen come back from creative agencies. Sometimes the agencies throw these dud concepts in there to
by bduerst 11y ago
Hah, that's pretty mild compared to some of the things I've seen come back from creative agencies.
Sometimes the agencies throw these dud concepts in there to push you to select one of the better concepts they spent more time on. Which makes you wonder what the other concepts were that didn't make it for the new Uber icon.
- username223 11y agoIt's past time to stop calling them "creative agencies." They're "advertisers," "hucksters," or "paid liars," and asking us to call them "creative" was pretty creative.
- bduerst 11y agoEven if I had said "Hucksters" then you would have most likely thought of something other than a creative agency. I could probably shave with the amount of edge you've got there.
- TeMPOraL 11y agoTo be honest, lying on that level advertisers do requires quite a lot of creativity sometimes. So does placating conscience.