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Upvoted for the positioning part: brand extension is almost always a mistake. In this case maybe they want to leverage the fact that almost everyone has fb, but
by bambax 11y ago
Upvoted for the positioning part: brand extension is almost always a mistake. In this case maybe they want to leverage the fact that almost everyone has fb, but in the mind of users fb is not associated with "work". And it's likely to hurt their main brand because it will drain more "coolness" out of it.
- Swizec 11y agoOr, as is already the case with a lot of us millenials: We have fb. Everyone we know has fb. Everyone we get to know is added to fb. There is no distinction between private life and work life. Fb is where we keep track of who we know. Fb is where we ask around if anyone knows of a company looking for a person. Fb is where we ask around if any person is looking for a company. Fb is where we group text. Fb is where we do all serious social networking. The first thing that happens when joining a new company is that everyone sends me Fb friend requests. That said, it looks like Slack is doing a great job of replacing email for in-office communication.
- jeggeragain 11y agoDon't be so sure your experience matches everyone else's. The 'we' you mentioned does not include me. I will add all my work contacts on LinkedIn but I will only add a few (about 5%) on FB; ones who I socialise with outside of work.
- Swizec 11y agoTrue. That part probably depends on how big are the companies you work for. It seems very customary to add at least everyone on your direct team to Fb though.
- collyw 11y agoScrew that.
- nrivadeneira 11y agoI don't find that to be the case either. Anecdotal, obviously, but I've worked for companies that range in size and I never add anyone from work on Facebook. Same goes for my wife. We joined Facebook in the early days when you needed a .edu email address to join, so I've got a lot of college partying photos up there. I've always seen it more of a private space. Not sure if the time you join and your original perception of the service changes your use.
- jenscow 11y ago> I never add anyone from work on Facebook. Same goes for my wife. Wise choice, although I'm sure she has other ways of seeing what you get up to.
- gilleain 11y agoHell no.
- pc86 11y agoI am very methodical about when I add coworkers to my (private) Facebook profile: the day after I leave. I see my coworkers for approximately 1/3 of my entire week. If I have a question for them it can wait until tomorrow/Monday. I have nothing to gain by them having access to photos of me at a bar with friends or pictures of me at a half marathon or something.
- ohnomrbill 11y agoI would be very unhappy if a coworker added me on FB immediately after joining, and I'm the kind of person who's okay with having some coworkers as FB friends. I probably don't know them, and now I'm in a position where I need to reject an offer of friendship from them.
- hackmiester 11y agoLike the other replies, I do not do this. I work in the .edu sector if that makes any difference.
- qjighap 11y agoI am just glad the constant linkedin is not facebook posts might stop. I don't understand why people keep these people as contacts if they feel that is detracts from their professionalism. My circle is small, but I have seen 3 facebook type posts (solve x or whatever) and now one to two a day to stop treating this like facebook posts.
- aprdm 11y agoI would never add someone from my work at facebook. Not before we become very good friends... In fact, I have only 2 or 3 people from my past 5 years working on my facebook.
- brown9-2 11y agoThere is no distinction between private life and work life This seems like an often repeated claim that has never really been proven in any meaningful way.
- wyclif 11y agoI don't know about you, but my FB is a free speech zone. I don't think that overlaps well with FB at Work in terms of usage and social patterns.
- riskneural 11y agoI live in Germany. My facebook is most certainly not a free speech zone. Forums aren't even free speech zones.
- Swizec 11y agoMy FB is also a free speech zone. But so is my workplace. If someone doesn't like the things I like to say, then they shouldn't talk to me.
- wyclif 11y agoI don't know about you, but my FB is a free speech zone. I don't think that overlaps well with FB at Work in terms of usage and social patterns.
- k33n 11y agoOff topic: "Millenial" is usually used as a borderline epithet. Don't call yourself that.
- Jordrok 11y agoUgh, speak for yourself. The idea of having my work and personal identities become that interconnected just makes my skin crawl. That said, I've long since resigned myself to the fact that I'm probably a rather poor representative of this generational group in which my birthday happens to fall.