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I referenced this higher up, but here it is: we aren't shifting from desktop to mobile, because desktop has leveled off. We're taking time out of literally all
by SerLava 11y ago
I referenced this higher up, but here it is: we aren't shifting from desktop to mobile, because desktop has leveled off. We're taking time out of literally all the other stuff we do in life, and shifting that to mobile.
- tyingq 11y agoYes, I get that, but the word "shift" in this context isn't all that important. The "desktop/high CTR" leveling off while "mobile/low CTR" grows was the important bit. I'm not the first person to call that a shift.
- SerLava 11y agoI thought the premise was that there would be less value to extract, not just a tiny bit more effort per value.