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The purpose of trademarks is to protect consumers, not companies. From what I can tell about the trademark owner in this case, they make logistics software for
by curun1r 11y ago
The purpose of trademarks is to protect consumers, not companies.
From what I can tell about the trademark owner in this case, they make logistics software for shipping. I fail to see how a consumer could confuse that with an HTML template engine.
It's past time to recognize that 'software' is way too broad a category for a single trademark. As 'software eats the world' and more and more industries are automated, we need to break that down into more granular categories.
- jpambrun 11y agoI don't know much about the original JADE company, but from their website "JADE 7 is a robust development platform for business applications" where programmes are written in the JADE language. This is obviously an issue when searching for JADE tutorials or hiring JADE programming experts for instance.
- curun1r 11y agoTrademarks don't guarantee Google search results. They're supposed to protect against confusion on the part of the consumer. You don't have to be a genius to understand that an open source library isn't a commercial product. This legal threat is solely because Jade, the trademark holder, is losing the popularity contest with Jade, the open source library. They're trying to buy their way to the top of Google search results with lawyers.
- niftylettuce 11y agoTheir trademarks in the US are at least abandoned - therefore not enforcable. In the UK I'm not sure how NZ TM law applies, or where Jade was originally created (Canada).
- ryanlol 11y agohttps://en.wikipedia.org/wiki/JADE_(programming_language) https://en.wikipedia.org/wiki/JADE_(programming_language) Seems pretty likely to cause confusion.