With isn't about setting up an event or planning something in the future, it's about creating a live group of your event while it's happening. Anyone there can

With isn't about setting up an event or planning something in the future, it's about creating a live group of your event while it's happening. Anyone there can tap in, post photos, invite their friends, or just put their phones back in their pockets and be social. If the group gets enough 'hype' it will be right at the top of the 'explore page,' essentially making it world famous. After a certain amount of time, the group will disappear. After the event, you can go back to your profile and see that group, who was there, and what went on. Thanks for the question!