Reminds me of Pets.com "In January 2000, the company aired its first national commercial as a Super Bowl ad which cost the company $1.2 million. [...] That ad

Reminds me of Pets.com "In January 2000, the company aired its first national commercial as a Super Bowl ad which cost the company $1.2 million. [...] That ad was ranked #1 by USA Today's Ad Meter and had the highest recall of any ad that ran during the Super Bowl. [...] Although sales rose dramatically due to the attention, the company was weak on fundamentals and actually lost money on most of its sales. Its high public profile during its brief existence made it one of the more noteworthy failures of the dot-com bubble of the early 2000s." https://en.wikipedia.org/wiki/Pets.com https://en.wikipedia.org/wiki/Pets.com