I interpret 'strategy' as integrating ends, ways and means. In other words, deciding where you want to get to, the approach you will use to do so, and how to ex

I interpret 'strategy' as integrating ends, ways and means. In other words, deciding where you want to get to, the approach you will use to do so, and how to exploit the resources you have available. Unless your business space is completely predictable , the strategy will have to include decision points. Strategy is often combined with policy, the set of guidelines and constraints you must adhere to.