"hetero white dude," So just curious: what's with referring to men as "dudes" when you're trying to make points about inclusive behavior and language and such?

"hetero white dude," So just curious: what's with referring to men as "dudes" when you're trying to make points about inclusive behavior and language and such? I'm seeing this a lot, and this weird language tic really detracts from whatever point the person is making. You don't refer to women as "chicks," do you?