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NTC worked directly with Allwinner and I believe they have a special agreement that made the CHIP possible. There business model is kind of like the Gillette Mo
by FreedomToCreate 11y ago
NTC worked directly with Allwinner and I believe they have a special agreement that made the CHIP possible. There business model is kind of like the Gillette Model. Sell the CHIP for cheap and get people to buy the accessories which have much higher margins.
- tyingq 11y ago>>Sell the CHIP for cheap and get people to buy the accessories This, combined with inflated shipping, is probably the key. However, even assuming some aggressive discounts, the BOM must still be higher than $9. Even with crazy discounts, the CPU + Realtek Wifi + PMU alone would have to be close to $9. There's a lot of other parts as well: https://github.com/NextThingCo/CHIP-Hardware/raw/master/CHIP%5Bv1_0%5D/CHIP_v1_0_BOM_20151030.pdf https://github.com/NextThingCo/CHIP-Hardware/raw/master/CHIP...
- FreedomToCreate 11y agoI priced the BOM and it came to 50 bucks USD. So yeah there is definitely aggressive subsidizing going on, but the company is small and growing so they must have something in place that makes their plan feasible.
- Chris2048 11y agoThat sound a lot - how did you price it?
- rasz_pl 11y agobadly
- FreedomToCreate 11y agoWent through the schematic and digikey/taobao(chinese eBay)/googled the most significant ones. Came out to roughly 45 bucks and added 5 bucks for the passives i didn't look up.
- Chris2048 11y agoI mean, wholesale lot prices, or individual component prices?
- FreedomToCreate 11y agoIndividual component prices to give a sense of how much it would cost you alone to make one versus NTC.