I don't understand why this isn't "the market". It's a fund by private individuals and institutions (granted with enough clout to get gov'ts to fund as well) t

I don't understand why this isn't "the market". It's a fund by private individuals and institutions (granted with enough clout to get gov'ts to fund as well) that will be investing in new technologies. From the website[0]: >Together we will focus on early stage companies that have the potential of an energy future that produces near zero carbon emissions and provides everyone with affordable, reliable energy. We will invest based on a few core investment principles... Which then goes on to list what they are looking for when they invest in companies. Maybe you're thinking that 'the market' should/would/does exist such that when you get electricity to your house, you can either purchase it from the clean energy plant or the dirty energy plant? The problem is that this market doesn't really exist yet, because the technology and infrastructure need more development. [0]: http://www.breakthroughenergycoalition.com/en/index.html http://www.breakthroughenergycoalition.com/en/index.html