I think you hit the nail on the head here. You are delivering within a vertical, which means you have a good chance at being successful. IoT, like BigData befo

I think you hit the nail on the head here. You are delivering within a vertical, which means you have a good chance at being successful. IoT, like BigData before it, is suffering from an overload of people building technology for the sake of technology. I have done a lot of hands-on work in the Remote Service side of IoT, implementing solutions for GE, the TSA, etc. At no point did I ever encounter a customer who longingly cried out "Woe is me, is there a horizontal technology anywhere that kinda solves a piece of my problem?!". I fear that as we follow down the hype curve in IoT over the next 24 months, the roadsides will be littered with interesting and functional platforms that failed to solve a business problem. Companies like the one described above will continue to make money and solve problems without any of the press that comes along with each new IoT platform.