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So I know internal figures from facebook regarding whatsapp. A large majority of our users are never actually charged a subscription fee. The app is facing sti
by Pharaoh2 11y ago
So I know internal figures from facebook regarding whatsapp. A large majority of our users are never actually charged a subscription fee.
The app is facing stiff competition in some markets against apps that don't have any subscription model. Even though whatsapp won't actually charge those users the presence of a subscription feature seems to be causing a growth hinderance.
Not sure how it will compete in these markets now given the entrenched nature of social platforms and how hard it is to convince people to switch but that remains to be seen.
Also, until recently whatsapp/facebook couldn't actually read any message sent by users to other users/groups because of the end to end encryption in place. Not sure why they would change that just to get a data mined revenue source, metadata is quite sufficient for that. Even with NSLs on fb in place, the impossibility of of us to read the messages in whatsapp is sufficient reason to deny a NSL request.
Zuck doesn't really interfere with whatsapp, but like with some other things this seems like a bid to increase DAUs and retention instead of any new source of revenue.
- StavrosK 11y ago> until recently whatsapp/facebook couldn't actually read any message sent by users to other users/groups because of the end to end encryption in place Does that mean they can now?