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Why would Netflix release rating numbers? It's not like they are trying to use metrics to determine the price of advertising slots. The only scenario I can envi
by CodeWriter23 11y ago
Why would Netflix release rating numbers? It's not like they are trying to use metrics to determine the price of advertising slots. The only scenario I can envision where that would help Netflix is in some potential future dust-up over net neutrality/ antitrust issue with ISPs that deliver TV programming.
- criddell 11y agoI think the reason they are being called out on this is because they are claiming that their shows have more viewers than the biggest shows on cable. It seems fair that if you are going to make claims about your viewership, you should expect to be asked to back that up with numbers. That Netflix is thinking about ratings scares me a bit because that suggests advertising is on their minds.
- wnevets 11y ago>That Netflix is thinking about ratings scares me a bit because that suggests advertising is on their minds. That's not what I got from the quote at all.
- jrockway 11y ago> It seems fair that if you are going to make claims about your viewership, you should expect to be asked to back that up with numbers. Why? Netflix has numbers for all of its competitors, and they have their own, so they can easily factually state that their ratings are higher. If the other networks moved away from advertising, they wouldn't have to talk about ratings either. They only disclose their viewership numbers to sell ad slots, not out of some community service or to satisfy people's curiosity.
- CodeWriter23 11y agoIf Netflix ever brought in ads, it would be for a lower cost subscription rate, perhaps free but I doubt that. They know the wrath of their users who unsubscribe en masse when they screw up.
- x5n1 11y agoAds are immoral. Netflix needs to redefine the world by never bringing ads to consumers. Never!