You just need to turn your "security for Startups" presentation into a nice set of 20 separate blog posts over the course of three months. Don't blog about you

You just need to turn your "security for Startups" presentation into a nice set of 20 separate blog posts over the course of three months. Don't blog about your products; blog about your expertise and let people find your products. (There's a reason they keep a separate product blog to SvN.)