4 ms·
I find their campaigns rather effective. I have the impression they do a big surge once a year with banners everywhere on the site. I find it very effective at
by edelans 11y ago
I find their campaigns rather effective. I have the impression they do a big surge once a year with banners everywhere on the site. I find it very effective at reminding you how wikipedia bring you value everytime you use it. At least it made me donate at each occasions and I don't consider myself as a heavy user (hardly one consultation / week), and I think it is the only project I have donated multiple times.
- agumonkey 11y agoFirst campaign were subtler though, making me pay, and then it was big banner fest which me a bit angry. Maybe it's not the case if you're logged in and they track your donation so they can ask in finer ways.
- davidgerard 11y agoFWIW, the more obnoxious campaigns also met with considerable dissent from the community as well.
- glaberficken 11y agoIt's the only site I have ever donated to. I believe that is the same for other hundreds of thousands of people. When I see the banners, I just have to reflect on the huge knowledge value I get from the site, and I donate. simple as that
- wodenokoto 11y agoIs it really only once a year? I feel like I saw it several times last year.
- MatmaRex 11y agoIt should be. There are sometimes banners for other things, though, like to announce the Wikimania conference: <https://meta.wikimedia.org/wiki/CentralNotice/Calendar https://meta.wikimedia.org/wiki/CentralNotice/Calendar >. There are apparently also smaller fundraisers aimed at different languages/countries at different times of the year, so maybe you remember one of them.
- davidgerard 11y agoTest banners are run through the year - small audiences, particular countries or whatever. (Wikimedia Fundraising A/B-test the heck out of everything they do.) But the big fundraiser is the annual one, around Nov/Dec, in which they go all-out to raise this year's target as quickly as possible.
- vijayr 11y agoI think these campaigns work. Kiva started doing it last December, we've been asking them to try for a while now. I believe that was effective too.