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To be fair, right where airbnb is cutoff is a massive searchbox for your travel destination. The NYT/news in general, they have navigation but they typically pu

To be fair, right where airbnb is cutoff is a massive searchbox for your travel destination. The NYT/news in general, they have navigation but they typically put breaking headlines/articles on the front page with links to othet sections. I assume squares nav goes fixed on scroll. I know that friction is bad, however, I refuse to assume that my users have an IQ of less than a carrot. I am not exactly asking them to sprint laps by either clicking an icon, or looking in the place they expect a navbar and figure out they can still use the links if I didnt make the rectangle box they sit in white

jerf 11y ago
"I refuse to assume that my users have an IQ of less than a carrot." Think of it less as an IQ issue and more of a "cognitive energy" issue. Even a smart person would prefer something easier rather than harder because they've got things to do with their limited cognitive energy budget other than merely navigate your website. Plus energy burned that way is energy they're not burning on your actual content, whatever it may be. It's like accessibility in general; you make your site work well for impaired vision, you've almost certainly improved it for everybody.
- tragic 11y ago
  Also relevant: http://seriouspony.com/blog/2013/7/24/your-app-makes-me-fat http://seriouspony.com/blog/2013/7/24/your-app-makes-me-fat
  - mbcrower 11y ago
    If you found this article interesting, then check out Thinking Fast & Slow by Danial Kahneman.
    - jerf 11y ago
      Yup, partially comes from there and partially from a lot of the other research on willpower that has been coming out lately. While some of it has proved to be a bit overstated (at least in the press) and there probably isn't literally a such thing as "cognitive energy", I find it a helpful metaphor. Once you realize that you and others have a finite amount of it, you can start thinking clearly about how you spend it and why. The concept in your head doesn't have to be a 100% accurate reflection of reality to produce useful changes.
- tragic 11y ago
  Also relevant: http://seriouspony.com/blog/2013/7/24/your-app-makes-me-fat http://seriouspony.com/blog/2013/7/24/your-app-makes-me-fat
nikanj 11y ago
This might be good reading for you http://rachelbythebay.com/w/2011/07/15/ui/ http://rachelbythebay.com/w/2011/07/15/ui/

jerf 11y ago

"I refuse to assume that my users have an IQ of less than a carrot." Think of it less as an IQ issue and more of a "cognitive energy" issue. Even a smart person would prefer something easier rather than harder because they've got things to do with their limited cognitive energy budget other than merely navigate your website. Plus energy burned that way is energy they're not burning on your actual content, whatever it may be. It's like accessibility in general; you make your site work well for impaired vision, you've almost certainly improved it for everybody.

tragic 11y ago
Also relevant: http://seriouspony.com/blog/2013/7/24/your-app-makes-me-fat http://seriouspony.com/blog/2013/7/24/your-app-makes-me-fat
- mbcrower 11y ago
  If you found this article interesting, then check out Thinking Fast & Slow by Danial Kahneman.
  - jerf 11y ago
    Yup, partially comes from there and partially from a lot of the other research on willpower that has been coming out lately. While some of it has proved to be a bit overstated (at least in the press) and there probably isn't literally a such thing as "cognitive energy", I find it a helpful metaphor. Once you realize that you and others have a finite amount of it, you can start thinking clearly about how you spend it and why. The concept in your head doesn't have to be a 100% accurate reflection of reality to produce useful changes.
tragic 11y ago
Also relevant: http://seriouspony.com/blog/2013/7/24/your-app-makes-me-fat http://seriouspony.com/blog/2013/7/24/your-app-makes-me-fat

nikanj 11y ago

This might be good reading for you http://rachelbythebay.com/w/2011/07/15/ui/ http://rachelbythebay.com/w/2011/07/15/ui/