Your assertion implies a one way trust channel. Company ---trust---> customer. While money is stored trust, it can be used in a trusted or untrusted way. This i

Your assertion implies a one way trust channel. Company ---trust---> customer. While money is stored trust, it can be used in a trusted or untrusted way. This implies there is little to no customer ---trust---> company. Most thermostats are trustworthy because they are simple. I bought a fancy thermostat back in the early 90s that had a small LCD screen on it and it would run a schedule if you set it. I eventually replaced it with a regular thermostat because it was a pain in the ass to adjust the temperature with button pushes and the hall that it was in was dark most of the time. This is the extent of customer trust given to a company. The ability to control the Nest with a dial and from my shell on my computer are great reasons for me to trust the Nest and buy it. That said, I'm also cognizant of the fact it needs to connect to the Internet to allow control from the CLI, do updates and set the schedule correctly. The onus may be on a company to do right by its customers, but the fact is that mistakes can and will occur if the requirements are such that a remote update and control system be in place for the product. I think @radiorental is correct that customers don't take the time to understand that having a device which provides X features comes with Y risk associated with it. Nest will always be at risk for "being at fault" for a problem that will occur again in the future. Customers need to understand that a time savings on one side may mean a time cost on the other, when Nest isn't able to cover it for them. I might point out that anyone who disagrees with this assertion assumes that Nest should not make mistakes. Assuming a complex system is perfect, or can achieve perfection, is irrational.