Perhaps people don't like me much, but I buy the majority of my flowers for myself. This site looks terrible (I can't find the report directly, just florists t

Perhaps people don't like me much, but I buy the majority of my flowers for myself. This site looks terrible (I can't find the report directly, just florists talking about it), but it's taking its data from a major study done on the flower industry in 2005: http://www.aboutflowers.com/about-the-flower-industry/consumer-trends.html http://www.aboutflowers.com/about-the-flower-industry/consum... Of people purchasing bouquets, a third of the purchases were for themselves. So yes, a majority are gifts, but that's still a big market. As far as why anyone would want to "purchase locally" (note: I live in Boston, think FarmGirl is overpriced, and have nothing to do with this company, but as a frequent flower purchaser, I can see the appeal of the concept) Purchasing flowers locally expand the type of flowers commonly and cheaply available, as counter-intuitive as it might seem. Roses are "traditional" on Valentine's Day simply because they ship well. Really really well. Roses are practically indestructible, and can be grown in Kenya, go without water for a while and still look great when they're rehydrated. Other flowers (Lisianthus, for example) don't appreciate being tightly packed into boxes and living without/with little water while they're hanging out in the dark. Shipping delicate flowers raises the price dramatically, and if there's an option to purchase them without that overhead, I'm certainly game.