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The very same article we are commenting under, for one. And it's not an issue of not tailoring campagins. In fact, you are forced to make Pinterest-specific cam
by TheLogothete 11y ago
The very same article we are commenting under, for one. And it's not an issue of not tailoring campagins. In fact, you are forced to make Pinterest-specific campaigns. It's an issue of inferior ad units, targeting and operations in comparison with FB and the same plus inferior monetization model in comparison with GOOG.
I don't know why you linked to that adweek article. It's about demogprahics and usage, not adspend efficiency.
- raverbashing 11y agoYes, however I pointed the niche potential of Pinterest, which is there regardless of their inefficiency in leveraging that, which seems to be the point of the article