For all the complaints of $599, consider the prices of graphics cards, gaming monitors, phones, (4K) TVs, and so on. With this price, they are targeting the al

For all the complaints of $599, consider the prices of graphics cards, gaming monitors, phones, (4K) TVs, and so on. With this price, they are targeting the alpha consumer, who (hopefully) will have a great experience, tell their friends and the world, and prepare the markets for the eventual mass market version that will be in the $200-$400 range. AAA devs were never going to participate in this first gen anyway (there was no way they'd recoup their dev resources, so why would they). While I think the concern for content is a valid one, I think indies and non-gaming apps will come through with a few breakthrough experiences that will drive the first set of sales, paving the way for the AAAs.