They might believe market success is a fairly ridiculous barometer for measuring societal value. I'm not sure what a better measure would be. People will p

They might believe market success is a fairly ridiculous barometer for measuring societal value. I'm not sure what a better measure would be. People will pay for things that add value, and getting a bunch of people to pay you is the definition of "market success". Conversely, if people won't pay, it's because you're not adding value.