Somewhere in Idaho there's a five person dev shop who's really, really worried about making the tool for production companies that have to deliver 30 second rad

Somewhere in Idaho there's a five person dev shop who's really, really worried about making the tool for production companies that have to deliver 30 second radio spots in 40 languages. Sharepoint's bread and butter is in Fortune-500 companies' IT departments that use Microsoft, IBM, and Hewlett Packard software because they are not in the business of risk. Software is a resource, just like the buildings those companies occupy and the people they employ. It helps them meet a business objective. They do not care what developers think makes them most productive. They care what will minimize IT training and support costs and what will be around in ten years. That is why companies that make their livings off of enterprise sales design their software for C-level execs and IT decision-makers, not low-level developers. It's also why most in-house enterprise software is written in Java and not Ruby. So the point is that, just like for Apple with the 2012 MBP, there is money to be made from those who are risk-averse and see more cost in moving to a new platform than from sticking with what already works. Somewhere there emerged an assumption that no developers understand that there are real P&L driving business decisions underlying the crappy software they are forced to use. I think most people get that, but that the software sucks to use is still an opinion shared by most of the people who use it for hours a day.