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How many people do you know that have ever purchased anything from a Facebook ad or clicked on one other than by accident? Ads are increasingly about product p
by roymurdock 11y ago
How many people do you know that have ever purchased anything from a Facebook ad or clicked on one other than by accident?
Ads are increasingly about product placement, brand presence and being top of mind. Especially when you can be sure that 80% of your clickthroughs on Facebook are from some bot network that Facebook doesn't bother to crack down on because it adds to their userbase metric, which is what the derive such a high valuation from. [1]
I'm sure coke, nestle, and other branded basic commodities (food, drink, clothing) would love a way to show ads to this low-income segment.
[1] https://www.youtube.com/watch?v=oVfHeWTKjag https://www.youtube.com/watch?v=oVfHeWTKjag