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Hi there - I wrote the piece and you pretty succinctly summed up some of my internal arguments for not sharing the story. I'll share some of my thoughts on thos
by mwetzler 11y ago
Hi there - I wrote the piece and you pretty succinctly summed up some of my internal arguments for not sharing the story. I'll share some of my thoughts on those and why I ultimately decided to share anyway. While I knew some customers/prospects would appreciate and possibly admire the transparency, my main concern was that others might be deterred.
First, they might be deterred by the issues I mentioned in the post. None of the challenges I mentioned in the piece were special. We lost a customer. We had an outage (a year ago). We were stressed. Every API company and competitor, not to mention our customers, have had a similar story. Of course we made it through those challenges, or we wouldn't be telling this story. They made us stronger. Plus, we love it when prospects ask about uptime because it's something we take seriously and where we have a great track record :)
Second, they might be deterred at the idea of failure being ok. Perhaps the message in the piece is too subtle. It's not supposed to be that it's ok to be lazy and fail at stuff. It's about getting perspective and not letting your anxiety cripple you. I hoped what would come through in this piece is that we care very deeply about our work, so much so that sometimes we needed to be reminded that it's not life or death.
Finally, I'll share some of my thoughts on why it might be beneficial to share.
First, like I mentioned in the post, being a part of the tech community and contributing to it, sharing some of the lessons you've learned, is very rewarding. I've found that when you give, not only does it feel good, but the community gives back, often later on and in surprising ways you didn't expect. You reach like-minded customers, partners, candidates, investors, all kinds of things.
Second, as a data company, trust is incredibly important to our brand. Some might disagree, but I think sharing the more human sides of the company helps to expand that trust. This is how we have always operated the company, and I think it is a large part of why we not only have a lot of customers (and growing), but many fans. We like knowing our customers and we like them to know us too.
- USNetizen 11y agoI think you fail to realize the implications of what you do when you go out and not only embrace but advertise your failures. It looks like attention-seeking behavior and it won't be good for your company. I understand why you may think it is a good idea. Heck, even I considered it before. But it's not. What is the net benefit to your employees worrying about their next paycheck or your customers worrying about their data when you post something like this? Not much, if any. But it sure got you a whole lot of personal advertising for free.