My problem is that they didn't explain with sufficient clarity and succinctness why the split was performed. It was eventually clear that the intent was to deli

My problem is that they didn't explain with sufficient clarity and succinctness why the split was performed. It was eventually clear that the intent was to delineate between community recommendations and social sharing. (No doubt this made overwhelming logical sense in their strategy meetings, but reality always ends up being messier.) All the arguable benefits of breaking out Swarm could could have been achieved with some considered use of interface design within a single Foursquare app. Instead they confused new users and triggered irrational yet predictable anger within a portion of their user base.